Of course you can drive traffic any number of ways, but you should seriously look at SEO if you have never used it. As you can imagine, all kinds of things can go very wrong when you are just getting started or you do not follow proper procedures. You must start at the beginning with all the foundation information and knowledge so you will have a real understanding. Just hold off on starting your site until you know what you need to do - you will avoid a do-over. This article is really for those who are new to IM and SEO, so let's get into the meat of the matter.
There are far too many confusing paths to success with ranking, and one thing for sure is you can learn this without shelling out cash for somebody else. Of course this is something you are more than capable of doing. We strongly recommend against paying anybody money who makes a claim that they will succeed on your behalf. You will gain far more if you take the time, money and effort to understand how to do your own SEO. Also remember that you will tend to ensure all is done exactly like you want it to be.
When you are setting up your site, learn how to properly set your internal linking as that will give you some SEO juice with the search engines. One excellent model for internal linking is Wikipedia, and that is one serious authority site. If you haven't considered or used internal link building on your site, you should do it, but make sure you're linking to relevant content through your keyword in anchor text. So then it can be a situation in which the more, the better.
Stay away from blackhat SEO because it will get you nowhere because your aim is to build a long term business here, rather than aiming for short term goals. We respect peoples' rights to choose what they want to do with their marketing, but we do not support or recommend blackhat activities.
Yes, some blackhat methods are powerful, so we leave it up to you as to what floats your boat. The exact opposite of this is what the majority of people do, whitehat SEO, and if that appeals to you, great - we only recommend whitehat, by the way. Doing SEO is really not a lot of fun, and that is why so many people choose to outsource it. But keep in mind that it is all a dynamic place, and you have to keep up with changes. Some of these things are just annoying to deal with every day, and you will get tired of constantly backlinking. It is worth it do hire a freelancer for this only because that frees up a ton of time each day - every day. Take these few lessons and move forward, find something to take action on each day.
Wednesday, November 9, 2011
SEO To Know Before You Build That Site
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